Elena Demicheva

Lemiché is a high-end woman fashion brand located in Barcelona, Spain. It was founded by the Moscow-born fashion designer Elena Demicheva. Elena´s initial career was far away from fashion, as her first degree was obtained in Biology at Lomonosov Moscow State University in 2004. After her graduation she moved to Germany, where she earned a subsequent PhD degree at University of Heidelberg, at which time she came back and continued to develop her much earlier passion for fashion design. After several years of nurturing, moving to Barcelona and earning a BA degree in fashion design from a design institute in Milan, Italy - Elena was able to finally establish her own brand Lemiché in 2016. While travelling to various countries all over the world and living in several multi-cultural environments for many years, Elena developed a special passion and appreciation for the craftsmanship and rich cultural history of traditional textiles and costumes, which often get forgotten or ignored despite their magnificence and beauty.

The Lemiché brand embraces an original concept of introducing authentic traditional textiles from all around the world into innovative contemporary design, achieving unique and sophisticated garments for successful women seeking not only exclusivity and elegance, but also meaning and value for their clothing. In Lemiché designs, special attention is paid to emphasize the beauty and elegance of the female body shape, without compromising comfort, fit and versatility. One of the main aims of the brand is to achieve the highest quality of each piece, therefore the manufacturing and sourcing of all complementary materials are done only locally and under meticulous supervision. But the ultimate goal of Lemiché collections is to make every woman look and especially feel gorgeous and sophisticated in all aspects of her life.